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Stop Pitching That Way!
I recently presented at the first ever Feral Festival, an online marketing and wellbeing conference for small business owners. My presentation, “Stop Pitching That Way” was on the first day of the three-day conference. Here’s the presentation recording. Best of all Annie P. Ruggles, the organizer of the event, was an excellent host and asked…
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Podcasting Is Not Going To Lead To Direct ROI
This post first appeared in the Marketing Junto Newsletter on May 14, 2025 I’ve been podcasting for more than a decade and none of it has produced direct income/ROI for me. What it has done is much more valuable. Don’t let this discourage you. Podcasting has enabled me to build up a personal brand, build…
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Podcast Guest Pitching Tips With Seth Goldstein And Doug Downs
I was recently on Doug Down’s YouTube channel talking about the right way and the wrong way to pitch yourself to podcasters and be a guest on shows.
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Do Your Own Outreach
We’re all busy. There’s always something to do. How you plan your day matters. Sometimes taking the shortcut and having someone book you on podcasts seems like a good idea. It’s not. Out of the hundreds of pitches I get a week to be on my Entrepreneur’s Enigma podcast, 95% of them get rejected. Want…
