Tag: tips

  • Podcasting Is Not Going To Lead To Direct ROI

    Podcasting Is Not Going To Lead To Direct ROI

    This post first appeared in the Marketing Junto Newsletter on May 14, 2025 I’ve been podcasting for more than a decade and none of it has produced direct income/ROI for me. What it has done is much more valuable. Don’t let this discourage you. Podcasting has enabled me to build up a personal brand, build…

  • Podcast Guest Pitching Tips With Seth Goldstein And Doug Downs

    Podcast Guest Pitching Tips With Seth Goldstein And Doug Downs

    I was recently on Doug Down’s YouTube channel talking about the right way and the wrong way to pitch yourself to podcasters and be a guest on shows.

  • Do Your Own Outreach

    Do Your Own Outreach

    We’re all busy. There’s always something to do. How you plan your day matters. Sometimes taking the shortcut and having someone book you on podcasts seems like a good idea. It’s not. Out of the hundreds of pitches I get a week to be on my Entrepreneur’s Enigma podcast, 95% of them get rejected. Want…