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One Of The Best Places For Earned Media Is…
Just got done watching a video here on LinkedIn from my buddy Kerry Barrett, who is an Emmy Award-winning news anchor and on-screen presence coach. In the video, Kerry talked about earned media and how anyone can do it. One of the three she highlighted was podcasts and being a guest on podcasts and a…
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Do Your Own Outreach
We’re all busy. There’s always something to do. How you plan your day matters. Sometimes taking the shortcut and having someone book you on podcasts seems like a good idea. It’s not. Out of the hundreds of pitches I get a week to be on my Entrepreneur’s Enigma podcast, 95% of them get rejected. Want…
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How can a small business leverage the power of podcasting to grow their business?
Small businesses are the life blood of the economy. Many small business owners are trying to figure out how to reach their audience in a new and exciting manner. Podcasting is a unique way of doing this. Small businesses can effectively leverage podcasting to grow their business in so many ways. Here are just a…
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Why is podcasting so important for B2B businesses?
Podcasting is all the rage right now. Businesses of all sizes are looking to get their brands on podcasts and develop their own for their brands. The podcast medium has become an increasingly important tool for B2B businesses and has several key benefits: By leveraging these benefits, businesses can enhance their marketing efforts, build stronger…
