Why Do You Need A Podcast Coach For Your Business

a woman writing on a whiteboard

Coaches are great all around. They help you think outside the box and from a different perspective. They are not bogged down by the minutia of the day-to-day activities of your business.

Like a general business coach helps you with your business, a podcast coach can help you with your business podcast.

Starting a podcast has never been easier. But producing one that people want to listen to and watch is tricky.

Having A Podcast Coach Helps You Avoid Podfade.

Podfade is the phenomenon when someone loses interest in doing their podcast and moves on to other things. This happens more than you would think.

When I talk to people about my Podcast Mastery program, many of them wonder if they should even bother because there are so many podcasts. It’s true, there are millions of podcasts, but most are dormant and not being updated anymore. Due mostly to podfade.

According to a 2018 a statistic by AmplifiMedia, Blubrry CEO, Todd Cochrane says 75% of podcasts are no longer in production (this statistic used RSS feeds to determine active vs. inactive shows.)

https://www.buzzsprout.com/blog/podfade

To avoid the dreaded podfade, I help companies of all sizes with planning and executing a clear plan so they don’t fade and stop their podcast.

The Right Steps Are Key

Knowing the right steps to launching a podcast is key. How many episodes to put out at the start and how frequently to post new ones is just one part of the equation.

Let’s make this perfectly clear, it’s not an exact science, but there are some tried and true methods that do work.

Like a traditional coach, I work with my clients outside of the day-to-day hustle of their businesses. I look more clearly at their goals and expectations for their show.

Also like many coaches, I have resources that I can highlight and vendors that I can vouch for who can make the whole process more pleasant and rewarding.

Hit me up if you have questions about what I can do for you!